Replies within seconds, from your number
The caller sees the number they just dialed, so the text reads as a response rather than as marketing.
Missed-call text-back
A missed call doesn’t have to be a lost one.
The moment a call goes unanswered, the caller gets a text from your number. Web forms, Facebook messages and Google inquiries get the same, inside a minute.
The problem
Why speed beats almost everything else
The person trying to reach you is rarely trying to reach only you. They have three numbers in front of them and they’re working down the list. Whoever responds first usually gets the conversation — not because they’re better, but because the search is over.
Offices know this. It doesn’t get fixed because a person can’t be the mechanism — nobody is at a desk at seven on a Friday evening. So be clear: this is the least clever thing in the catalogue. The work is all in the wording and the suppression rules.
How it works
How it gets built
Nothing goes live the day it’s built.
01
We find every way a lead can go unanswered
Missed calls, engaged tone, after-hours calls, voicemails, website forms, Facebook and Instagram messages, Google messages. Usually more than anyone realizes.
02
We write the message so it sounds like you wrote it
Short, from your own number, naming your business, one question. Different wording after hours, because "sorry we missed you" reads badly at midnight.
03
We decide who doesn’t get texted
Existing clients mid-matter, numbers you’ve spoken to today, withheld numbers, known spam, anyone opted out. Consent and opt-out are a US legal requirement.
04
The reply lands somewhere a person will see it
Into one inbox, with a notification to somebody specific. A conversation started by a machine and then ignored by a human is worse than never sending it.
05
It chases twice, politely, then stops
A short sequence over the following days if nobody replies. It stops the instant they reply, or someone picks up the thread.
What you get
What it does
No line item here is an upsell waiting to happen.
The same treatment for every source
A form at midnight, a Facebook message on Sunday and a Google inquiry during a hearing all get answered.
It’s a real conversation, not a broadcast
People reply to these, often within a minute, into an inbox your team already watches.
Voicemail turned into something readable
Any voicemail left gets transcribed and summarized into the same thread.
It gets out of the way
The moment a human sends a message or answers a call, the automation stops.
A weekly list of what it caught
How many calls went unanswered and how many replied. Mostly an uncomfortable measure of how many were missed before.
Who it is for
Who we’ve built this for
Built mostly for law firms. The machinery doesn’t care what you sell.
- Law firm — the call taken during a hearing gets a text back before the hearing ends.
- Dental practice — the patient who rang at 6:10pm gets an answer instead of a mailbox.
- Contractor — a call from a roof becomes a text conversation you can answer between jobs.
- Salon — the missed call during a color service gets a booking link, brush still in hand.
- Thrift store — the "are you open" calls get answered on a Saturday when the floor is three deep.
- Home services — an after-hours reply separates a burst pipe from a quote request.
Honest answers
The four things everybody asks.
The first message is a template and there’s no getting around that — it goes out in four seconds. What keeps it from reading like a machine is that it’s short, from your number, and asks one question. Everything after that is a person typing.
That’s the real risk, which is why the suppression list gets built before the message does. Existing clients, numbers already handled, withheld numbers and known spam are excluded, every message carries an opt-out, and quiet hours are respected.
Some do, and they’re almost always people who weren’t trying to reach you — a suppression problem rather than a concept problem. For anyone who rang on purpose, a text back inside a minute reads as attentive.
The cheapest thing we build and usually the first one we recommend. It needs no new software if you already have a CRM, and it can be live in days.
Related
What usually gets built alongside it.
AI phone receptionist
Answers every call day or night, and hands over to a person when it should.
Read moreAI appointment booking agent
Reads your real calendar, offers real slots, books and handles the reschedule.
Read moreWebsite chat widget
Trained on your own pages and documents, so it answers instead of inventing.
Read moreTell us whether missed-call text-back is the right first build.
Tell us how calls and inquiries reach you now, and what happens to the ones that arrive at the wrong moment. We’ll tell you which build is worth doing first.
Discovery is a fixed fee and you keep the shortlist either way.